Results tracking

Track what every Amazon Ads change earned your books

Most ad advice stops at 'do this'. Author Ads Pro keeps going: it checks each new report for the changes you made and measures what each one saved or earned across the series.

Every member tool is free during the open beta, through January 31, 2027. No card needed.

Results page: saved and earned so far, waste cut, profit from bid changes and harvested keywords, and the running total by week
Results on a sample account with invented numbers.

How it works

  1. 1

    Every recommendation is recorded

    Negatives, pauses, bid changes and keywords to add from each saved report go into your results ledger.

  2. 2

    Next week's report checks them

    Before you save, the new report shows which changes it can confirm, which aren't made yet, and any that backfired.

  3. 3

    Totals you can trust

    Waste cut, profit from bid changes and profit from new keywords, per month and as a running total.

Confirmed from the report, not from memory

A term you negated stops spending. A bid you lowered shows up as a lower cost per click. A search term you added as an exact keyword appears as its own target. The checks read your next reports, so the list stays honest even when you forget what you changed.

  • Allows for overlapping 30-day reports
  • Needs a few days after the change before it judges
  • You can mark a change done or skip it yourself
Since your earlier recommendations: changes confirmed, not made yet and backfired, above this week's first actions

Every change, with dollars attached

Each line shows what the change was, where it ran and what it did per month. Filter to what's still open, what's done, or anything that backfired, and work through it in order of money at stake.

List of confirmed changes with monthly savings and profit for each

In your Monday email too

Members get a Monday action plan with this week's changes and a line on what the changes so far have saved and earned. It's the number that tells you whether the ads are getting better.

Michael Cortez

Built by Michael Cortez

PPC strategist who manages Amazon and Google Ads for a living. Author Ads Pro exists because ACoS hides what Kindle Unlimited readers are worth. More about me.

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Questions

How does it know I made a change?

From your next reports. A negated search term stops spending, a changed bid shows up in the cost per click, and a harvested keyword appears as its own exact target. If you made a change the report can't see yet, mark it done yourself.

When do results show up?

Once a saved report covers at least a few days after the change. Search term reports are usually 30-day windows, so the first check comes a week or two after you act, and the numbers firm up over the following weeks.

How is 'saved' calculated?

For a negative or a paused target: what it cost per month, minus anything it earned, counted from the day it was suggested. For a bid change: profit per month on that target before vs after, scaled to the days after the change. For a new exact keyword: the profit it makes per month across the series.

What if a change made things worse?

Bid changes where profit fell are marked as backfired, with a note to go back to the old bid. They count against your total instead of being hidden.

Are these Amazon's numbers?

They're estimates from your own reports and series settings, labelled as estimates. Seasonality, price promotions and new releases move them too.

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